My name is John Bertone.
If you’re ready to make more sales, I should warn you...

I’m armed and dangerous.

As a Gitomer Certified Advisor, I offer you the best sales training on the planet. How do you know it’s the best? Because it’s based on the best-selling books and proven strategies by Jeffrey Gitomer. If you want to get more out of your salespeople, improve their attitude, and make more sales, our classroom courses and online training give you everything you need to make it happen. Not only can I get you started, I will facilitate your onsite classroom courses and manage your online training system for your entire team.

What’s the next step? Contact me, John Bertone, by email or call me at 562-331-4030.

A message from King of Sales, Jeffrey Gitomer...

“Gitomer Certified Advisors are qualified individuals who are authorized to sell and deliver my body of work both in the classroom and online. Every advisor has been trained by me personally; they have passed my certification test; and they can deliver the value of my content and their insights to your people.”

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Classroom Courses

“Bringing The Little Red Book of Selling to life in the Gitomer full-day classroom course was great for our company! It challenged us to move outside of our comfort zone and made a lasting impact on the entire team. It's a huge advantage over our competitors and an essential element of our ongoing sales training process.”
- Donna Sanborn, Sales Development Coordinator at Facility Dude

Our Classroom Courses Include:

The Little Red Book of Selling

The top selling sales book of all time comes alive in this full day course that produces business people – not salespeople – who can build profitable relationships using ideas and value instead of outdated tricks and tactics.

The Little Black Book of Connections

Higher revenue begins with your team’s ability to network and connect with creativity and confidence. Give them the systems, ideas, and skills they need to grow relationships and earn referrals quickly.

The Little Gold Book of YES! Attitude

A pep talk lasts a day – a YES! Attitude lasts a lifetime. Invest in your people, not just your program, by fostering a team of self-driven superstars who are consistently happy, pumped up, and performing at the top of their game.

Customer Satisfaction is Worthless, Customer Loyalty is Priceless

The definitive course on Customer Service. Shift your team’s paradigm forever on how they see and serve your customers. The outcome of this course can be summed up in three words - “customers for life.”

Contact me, John Bertone, today for answers and to schedule a Gitomer Classroom Course for your team.
Email or call 562-331-4030.

Online Training

Take control of your team’s learning with a library of online books and engaging webinars that cover the full range of topics your team must master to move your sales climate from frozen to red hot. Jeffrey delivers the full content of 12 of his books with the right amount of edge and energy to keep your team coming back for more. His catalog of over two dozen webinars targets critical personal and business development topics that provide ongoing support, inspiration, and ideas to sustain your team’s success trajectory.

Video books include:

  • The Sales Bible
  • The Little Red Book of Selling
  • The Little Black Book of Connections
  • The Little Gold Book of YES! Attitude
  • The Little Red Book of Sales Answers
  • The Little Green Book of Getting Your Way
  • The Little Platinum Book of Cha-Ching
  • The Little Teal Book of Trust
  • Social BOOM!
  • 21.5 Unbreakable Laws of Selling
  • The Sale Redefined
  • Win Now

Webinars include:

  • Social BOOM!
  • How to Ask Powerful, Emotionally Engaging Questions
  • Selling to Tough Customers
  • Deliver Value: A Cash Source Crash Course
  • I Tweet, Therefore I Am
  • Best Sales Year Ever
  • Cold Calling: A New Approach
  • Differentiate or Die
  • Create a Killer Personal Brand
  • Closing the Sale
  • YES! Attitude
  • Break Down Barriers to Make the Sale
  • Referrals: The Ultimate Sales Tool
  • Buying Motives: More Powerful Than Selling Skills
  • No Fear Networking
  • Win on Value or Lose on Price
  • Presentation Domination
  • If You Want to Sell Show Don't Tell
  • Satisfied vs. Loyal: To Serve is to Rule
  • Prove It! Testimonials That Sell
  • Win Trust & Make More Sales For Life
  • The Sale Redefined
  • Productivity Redefined, with Darren Hardy
  • Closing Redefined, with Lisa Sasevich
  • Social Redefined, with Mitch Joel

Why I became a Gitomer Certified Advisor

A decade ago, I started an online retail business in an industry that had not yet adopted an online presence. In the first year, we grossed more than one million in sales. Although very profitable, I heard Jeffrey Gitomer, in a video I was introduced to, say that if I was not happy with my job, if I did not *love* my job that I had to get a new job. I knew it was time for a change. After learning more about the Gitomer philosophy, I was able to ramp up a wholesale version of my company and developed it into the worldwide brand that it is known for in it's industry today. I am looking forward to sharing mine and Jeffrey's sales strategies with you and your results-oriented sales team.

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